We’re MAKING RAIN again!

January 31, 2014


Making Rain Logo - small

The #1 difference between success and failure in today’s business environment is the ability to SELL – your ideas, your products, your services, and most importantly … yourself!

Want to grow your influence? … grow your sales? … grow your business? Want to attract new clients instead of chasing them?

Now you have an opportunity to gain a distinct advantage by attending the half-day MAKING RAIN workshop!

Using a practical, interactive and hands-on approach, this workshop will teach you the art and science of “MAKING RAIN” – selling and marketing yourself, your ideas, your services, and your products. It is designed for professionals whose success is determined by their ability to identify, influence, and sell to decision makers.

In this condensed 4 hour workshop you will learn how to:

• Understand the steps in the Business Development Process

• Avoid the biggest sales mistakes professionals make

• Develop a “sales mindset” and get past the myths that hold you back

• Get both “to” and “through” the front door

• Attract new leads and influence prospects to hire you or buy from you

• Create a powerful prospecting system

• Lead constructive prospect and client meetings

You will take away tools, strategies and tactics to boost your sales and grow your business. For more information visit www.makingrain.info

MAKING RAIN is coming to Toronto, Bloor West Village … Thursday, February 6, 2014 – 8:30am to 12:30pm

Workshop Fee – $197 (Early Bird Fee – $147 – until Feb 3) … use promo code “take-10″ when registering to save an additional 10%

Just one more sale, one more contract, or one more loyal client … what would that be worth to you?


News Flash & Hot Off The Press …

April 26, 2013

Making Rain Poster

Want to grow your influence?

… grow your sales? … grow your business?

Want to attract new clients instead of chasing them?

It’s been a few tough years and things are looking better … are you sitting back waiting for it to happen? … or are you ready to fully take advantage of the opportunities out there? … are you ready to go beyond surviving, to kicking some business butt?

… join us for MAKING RAIN www.makingrain.info

 Take advantage of the Early Bird Discount & register TODAY!

How To Make Your Goals Stick

April 2, 2013

Are you starting to wonder why you haven’t lost weight yet? … paid off a growing debt? … finished your home renovation? … met your sales targets? … keep being passed over for promotion? … or haven’t achieved many other goals you keep setting for yourself?

Take a good, hard look at your goals. Are they really goals, or just wishes you hope to accomplish some day? Unfortunately, if your goals do not meet the following criteria, then they will continue to remain on your wish list …

Are they MEASURABLE & REALISTIC? Have you planned a timeline for achieving your goals? Are they doable within the given timeline? Are you able to track them, to measure the results you are achieving, and ensure you are where you should be on your timeline?

Are they COMPATIBLE with your life vision? Both your personal and professional goals need to align with each other. If you have set a personal goal that hinders or undermines your professional goal, then it will be impossible for you to achieve them both.

Are they TIME specific? Do you have start and end dates for your goals? Avoid procrastination by setting yourself a specific deadline. Example: Start date is Monday, April 8, 2013 and end date is Monday, July 8, 2013; instead of “in a few months”.

Are they in WRITING? We are much more likely to remember (and therefore act on) something that is written down. And a visual reminder also leads to an increased commitment level and becomes difficult to ignore.

Are they OWNED by you? Are these your goals? Or did someone/something else impose them on you? If you are not the owner of your goals then it will be difficult to maintain the motivation and discipline required to achieve them.

Are they NEGOTIATED? Is everyone and everything that is affected by your goals in agreement with them? You want to gain support to help you achieve your goals, instead of building resistance to fight against.

Who are you ACCOUNTABLE to? Can you manage your own excuses and procrastination? Or do you need an accountability partner? You will significantly increase your chances to achieve your goals if you share them with a partner who will cheer you on, encourage you to keep going, and push you to do what needs doing when you don’t feel like it.

If you want to maximize your efforts and ensure results, partnering with a professional coach will be the best investment in time and money you will ever make! 


If you are serious about achieving your goals, want to maximize your efforts and ensure results, I would be delighted to work with you! Please contact me directly at ulana@clarity-works.com to reserve your complimentary coaching session.

Ulana ChaburskyBusiness & Personal Growth Coach

Ulana Chabursky
Business & Personal Growth Coach

Together, let’s unleash the greatness within you! 

Who Is In Charge Of Your Success?

November 7, 2012

About 18 months ago, I decided to “step into my client’s shoes” by learning more about the Direct Sales Industry. So I started my own part-time Direct Sales business with Silpada Designs. Other than gaining an insider’s perspective of their systems, processes, philosophies, growth and incentive structures; I also learned a valuable lesson that transcends all industries … Taking ownership of my own success!

The best part of learning to take ownership of my own success is how simple it is to do. We have all endlessly heard how a Goal without Action is merely a Dream. So it’s simple enough to set a goal, create an action plan and voila, SUCCESS … right?

Wrong! We tend to get stuck after creating the action plan, because we are missing the key steps of Consistency, Discipline and Reward.

Consistency means following a specific and measurable schedule which coincides with your action plan to move you from thinking to doing.

Discipline is required from even the most motivated individuals. Remember that you can’t excuse yourself from getting something done without consequences. Hold yourself accountable for your actions or lack of them. Ask yourself what are you saying NO to, by choosing not to follow your action plan consistently?

Reward is needed to keep motivated and have the inspiration to continue moving toward your goal. That is why it is very important to reward yourself for achieving little successes along the way, regularly and throughout your action plan; not only at the end when you’ve reached your goal.

What is equally important and I’m excited to share with you today is …

When you take ownership of your own success, you must also take ownership of your failures. When something isn’t working, assess your situation:

What’s going on here?
What do I need to adjust?
What do I need to keep?
What do I need to change?

And …

Do I need help, support and/or guidance?

Don’t let your dreams get away from you … own them and make them your reality!


If you are struggling to achieve your goals, perhaps it’s time to reach out for support. I would be delighted to work with you and help turn your failures into successes! Please contact me directly at ulana@clarity-works.com to reserve your complimentary coaching session.

Ulana Chabursky, Business & Personal Growth Coach

Together, let’s unleash the greatness within you!

Why is Ulana Selling Jewelry?

May 11, 2011

When is the last time you stepped into your customer’s shoes? If you’re finding that your once sure-fire sales strategies and techniques no longer work in today’s marketplace, it may be time to refresh and adjust your approach. A great way to gain perspective on your business environment, your team’s performance and overall customer experience is to step into your customer’s shoes.

Take your business owner hat off and pretend you are the customer. Rate your overall customer experience by observing the following (of course you may add or remove areas of observation depending on your particular business, but the areas below will give you a general idea of what to look for from your customer’s point of view):

First contact experience over the phone or internet. What do you observe?

1) Is your business easy to find in the phone book or on the web?
2) How quickly are you connected to a receptionist or sales associate?
3) If you leave a voice mail message or send an email, is it promptly returned?

Walk across the street from your business location. What do you observe?

1) Is your signage clearly visible?
2) Does your signage catch your attention?
3) Is parking readily available?
4) Is your building well maintained or tired looking?
5) Is your landscaping well maintained?

Next cross the street and enter your building. What do you observe?

1) Are you welcomed by a receptionist / hostess / clerk?
2) Is the atmosphere pleasant and friendly?
3) Are you looked after promptly or do you wait, feeling ignored?
4) If it’s busy, how are you treated?
5) If you need to wait your turn, is there a comfortable place to sit or stand?

What is your customer service experience like?

1) Is the staff pleasant and professional in their manner?
2) Is the staff knowledgeable about your product / service?
3) How are difficult situations, challenges or product / service dissatisfaction handled?
4) Is there a follow-up system in place to ensure customer satisfaction?

How did your business rate? As a customer, would you recommend your business to others? If not, hopefully you are now aware of what adjustments, changes and improvements need to be made.

The question still remains, why am I selling jewellery? Our company, ClarityWorks has made a strategic decision to better understand our clients in their world of business, in today’s market. By personally practicing and therefore refreshing the skills, strategies and techniques I share with my clients, I am better able to relate to and understand their current needs. I’m stepping into my clients’ shoes!

By the way, if you love beautifully handcrafted sterling silver jewellery don’t hesitate to email me and I will gladly share my virtual jewellery box with you … a girl can never have enough bling!!


If your business is being negatively affected by stale sales skills, perhaps it’s time to reach out for support. I would be delighted to work with you and your team, exploring techniques and strategies to help you refresh your sales skills and regain the spark of a successful sales professional. Please contact me directly at ulana@clarity-works.com to reserve your complimentary coaching session.

Ulana Chabursky, Business & Personal Growth Coach

Together, let’s unleash the great sales professional within you!

Secrets of Great Customer Service

January 28, 2011

It’s been progressively more frustrating witnessing the lack of customer service in North America. What’s going on? Is customer satisfaction no longer a factor in building customer loyalty? Are customers important at all? Or is it all about the bottom line … as long as customers continue to buy your service(s) & product(s) it doesn’t matter what they think?

The interesting fact is customer satisfaction directly impacts your bottom line. Perhaps not right away and not when the economy is booming, or if you don’t have any direct competition. However, sooner or later your customers will recognize that you don’t care about them and in turn they will stop caring about you.

So why do some businesses get it and offer fantastic customer service and why do many businesses not? After many bad experiences and complaining, I decided to find out …

Nelson's Coffee Bean Team

I’d like to introduce you to Nelson and part of his fabulous team. Nelson Cossio is the General Manager of The Coffee Bean & Tea Leaf at the 4S Ranch Commons Plaza in San Diego. Every morning, following a power-walk with my pups, I like to stop in for a coffee at Nelson’s Coffee Bean location. I am always greeted with a warm welcome and smiles from the team. It doesn’t matter how busy they are at the time or which team members are working that day. And this is not just unique to me or to other already loyal customers. Everyone who comes in is warmly welcomed. It doesn’t stop there … the team doesn’t hesitate to ask you how your day is going? Or have you tried one of their new flavors? Or would you like to add a pastry treat to your drink? Also, the experience ends with a “thank you and have a great day”… every time!

 Wow!! What a wonderful, good feeling experience just by getting a cup of coffee! So after several months, I asked Nelson what the secret is behind his team’s consistently awesome customer service. The following tips are based on Nelson’s reply:

  1. Lead by example – Customer service begins with the leadership. When supervisors embrace nurturing the customer experience with excellent service, the team will follow.
  2. Team synergy – Create a dynamic team that works well together, feeds off each other’s motivation and has fun working together.
  3. Encouragement & Acknowledgement – Corporate customer service initiatives are great motivators; however, without acknowledgement (verbal “pats on the back”, awards, promotions, bonuses, etc.) the motivation quickly dies.
  4. The customer service professional – Hire the right personality with great people skills and inner desire to help others. Just like other careers require the proper combination of attributes, so does the customer service professional.
  5. Sales vs. Service mindset – Encourage your team to focus on helping their clients make a buying decision instead of focusing on selling them a product or service.
  6. Believe in your product or service – Love what you do and it’s easy to want to share that love with your customers. If you don’t like the product or service you are selling then you are continuously climbing an uphill battle; more importantly, your customers will notice.

Where the sales clerks love their job, because they love animals!

I decided to continue my little research project by asking other front line sales professionals what motivates them to provide great customer service. They all supported Nelson’s feedback.

Do you think anyone can learn to be an exceptional customer service professional? I would love to hear your thoughts, opinions and stories of experiences with customer service.

Thank you Nelson & team! While working in Toronto recently, I reeeeeeeeeeeally miss my morning coffee at your Coffee Bean & Tea Leaf!!


If your business is being negatively affected by a lack of customer service skills, perhaps it’s time to reach out for support. I would be delighted to work with you and your team, exploring techniques and strategies to help you regain customer satisfaction and establish long-term customer loyalty. Please contact me directly at ulana@clarity-works.com to reserve your complimentary coaching session.

Ulana Chabursky, Business & Personal Growth Coach

Together, let’s unleash the great customer service professional within you & your team!

Untangling the Spaghetti … My Experiences with Social Networking

July 13, 2010

After a long hiatus from blogging, I’m eager to share with you what I’ve been up to … 

I tend to approach any new techno fad with reservation and caution. I’m definitely not one to jump on the band wagon following the latest gismo, gadget or application. Actually, I just purchased my first Blackberry data device after taking a closer look at my needs … will a Blackberry help support my goals, or will it become a new toy and addiction? 

I used the same approach with Social Networking … will building a social network help support my goals, or distract me from them? Here are my results … 

Some advantages I’ve discovered with social networking: 

Compared to standard contact databases, social networks are much easier to keep current & updated – a data base requires constant monitoring and updating as contacts change companies, positions and their contact information. Social network profiles are maintained and updated by each individual contact. 

News feeds – a wonderful resource for checking in with your contacts and seeing what they’re up to. You can then choose to comment on their status, their links or pictures they’ve uploaded onto the network … a great way to increase and expand your visibility, and the visibility of your products/services. 

Status updates – keep in touch with your contacts by letting them know what you’re up to, what’s new & exciting in your business, share an interesting article or observation, and post a question to provoke a discussion. 

Access to your contacts’ network connections – this provides you with an endless resource of individuals to tap into, and, if used appropriately, becomes the equivalent of warm calling (vs cold calling). 

Social Networking is free – no cost (for most basic memberships), just your time! 

Focus groups – it’s easy to join a group (or create one) of individuals with like minded interests, or within a particular niche, industry or specialty.  Once again, this has the potential to vastly increase your visibility to people you otherwise would likely never reach. 

Marketing tool – keep your contacts posted about your business, products or services instantly & cost efficiently. 

Some things to be aware of: 

Time management – participation in social networks can be very addictive. Learn to manage your time wisely, because it’s easy to get caught up in social chit-chat or discussions that do not directly support your goals. 

Personal touch – you can use social networking to start or reinforce a relationship, but building a strong business or personal relationship typically requires a face-to-face connection as well. We are human, after all! 

Your goals – does social networking support your goals, whether business or personal? Will it help or hinder you from achieving them? 

ROI – what is the return on investment for you? Is your time spent on social networking helping you grow your business, build a support network, make new friends or meet a potential life partner? 

Intent – what are you expecting to gain from social networking? Are you joining social networks because it’s “the thing to do”, or do you have an actual intention to achieve something; an objective? 

Choosing a network(s) – which social networks will work for you and which ones won’t? This is a very individual decision based on having clear intentions, goals and objectives for your social networking. Where will you find your target market? 

Stagnate profile – if you create a social network profile be sure to keep it fresh and lively. Update your contact information, experience and status updates regularly. Maintain visibility and accessibility to be a valuable asset to your network. 

I am not a Social Networking guru. I have, however, spent the last few years building a number of networks using several well-known social networking tools – LinkedIn, Facebook, Twitter, Plaxo, Ecademy and others. My personal experience has been that, when used effectively, social networking can be very rewarding, both personally and professionally. Below, I have added links to my favorite social networking profiles/pages … I look forward to connecting with you online! 

What is your opinion of Social Networking … and how is it working for you so far? 


If your business or personal growth is being negatively affected by a lack of networking skills, perhaps it’s time to reach out for support. I would be delighted to work with you and explore techniques and strategies to help you network effectively and benefit from the virtual world of Social Networking. Please contact me directly at ulana@clarity-works.com to reserve your complimentary coaching session. 

Ulana Chabursky

Ulana Chabursky, Business & Personal Growth Coach

Together, let’s unleash the networker within you!